Happy Employees | Happy CustomersWe all want happy customers. If customers aren’t happy it doesn’t only affect your company’s bank account, but it saps the morale of you and your team. Who wants to come to work to be yelled at by yet another unhappy customer? If a customer is upset or dissatisfied with your product or service are you empowered to help them? Empowerment often leads to work that is interesting, allows us to be creative and can give us a sense that what we do matters.

One of the pieces of advice in the “employees as entrepreneurs” camp is that you should hire people with an “entrepreneurial mindset”. In other words people that aren’t afraid to take the initiative, don’t need lots of direction and can take charge. That’s great for a company in hiring mode. But if your business is anything like ours, you already have a loyal, hardworking team that knows your business and knows your customers. Make sure your team understands your vision for the company. Cultivate them and challenge them to reach new levels. But most importantly enable them to help make some of the critical decisions companies must make day in and day out.

In a book that I am reading about improving software quality, the author often refers to a culture found within only the most productive businesses called the “kaizen culture”. This business culture was made famous by Toyota who adopted it company-wide. Here is an excerpt from the book written by David J. Anderson:

“In kaizen culture the workforce is empowered. Individuals feel free to take action; free to do the right thing. They spontaneously swarm on problems, discuss options, and implement fixes and improvements. In a kaizen culture, the workforce is left without fear. The underlying norm is for management to be tolerant of failure if the experimentation or innovation was in the name of process- or performance improvement. In a kaizen culture, individuals are free (within some limits) to self-organize around the work they do. A kaizen culture focuses on systems-level thinking while making local improvements that enhance overall performance.”

For example, a “system wide” problem could be that an RV dealership, boat dealership or marina has an excessive amount of obsolete parts on-hand. In a traditional management model it would be up to the owner or general manager to find a fix for this problem. The parts manager or one of the service techs may make a suggestion, but typically their input is negated, especially if they aren’t given visibility at a systems (or company) wide level. However in a kaizen culture, the parts manager would be empowered to come up with a way to move obsolete or aging inventory through another means, like selling them online. The parts manager or parts clerk would be given the freedom to run with this effort.

Creating layers of approval that stifle creativity is a sure fire way to sap motivation. There tends to be a bottleneck at many RV dealerships, boat dealerships, boatyards and marinas at the top. Give managers access to key reports in your RV dealer management system or marina management system. Not giving managers the ability to make decisions at a departmental level can hamper productivity.